FRAGDNA

Dupe review · French Avenue

After Effect

French Avenue made After Effect with one brief: Initio Side Effect — and it costs 90% less per 100ml.

Initio Side Effect
OriginalSide Effect$467/100ml
French Avenue After Effect
This dupeAfter Effect$47/100ml
Smells like
Initio Side Effect
Price
$37.91
Size
80ml
Per 100ml
$47
Original per 100ml
$467
Made by
French Avenue

The FragDNA review

After Effect mimics Side Effect, but fades faster

FragDNA · compiled from 5 reviews and 5 short takes from Parfumo wearers · 22 October 2026

78%close
Opening
A heady burst of rum, cinnamon and saffron greets the nose.
Dry-down
The heart settles into warm tobacco, sandalwood and a lingering vanilla‑sweetness, echoing the original’s smooth finish.
Longevity
Around five to six hours on skin
Projection
Moderate, noticeable up close
Best for
Evening occasions in cooler weather

French Avenue’s After Effect is an extrait‑type spray positioned as a budget alternative to Initio’s Side Effect, priced at about $47 for 100 ml versus the original’s $467. The bottle feels substantial, with a heavy cap and a generous spray that delivers a surprisingly strong plume. Fragrance fans attracted by the iconic rum‑cinnamon‑saffron opening find the price‑to‑quality ratio compelling, especially when the original feels out of reach.

On the first minute the dupe mirrors the Side Effect almost exactly – the rum, cinnamon and saffron burst is dense and intoxicating, and blind tests often fail to separate the two. After about twenty minutes the dry‑down begins to diverge: the After Effect leans slightly more synthetic and its vanilla‑sweetness appears earlier, while the original develops a creamier, deeper tobacco‑sandalwood base that lingers longer.

In practice the After Effect lasts around five to six hours on skin, noticeably shorter than the ten‑plus hours reported for the Side Effect, and its projection is moderate – enough to be noticed up close but not to dominate a room. For those who enjoy warm, boozy scents on a night out or a special winter gathering, the dupe offers a respectable experience at a fraction of the cost, though it may fall short for anyone seeking all‑day endurance.

The verdictOverall the After Effect captures roughly three‑quarters of the Side Effect’s character, delivering the same opening and a similar dry‑down, but it loses some of the original’s depth and staying power.

What we read: Parfumo wearers · Parfumo.de wearers

7.9/ 10

Strong contender

FragDNA score · on paper

On paper

Strong contender. That is where After Effect lands when you weigh what it costs, what it is made of and how firmly it is matched to Side Effect.

French Avenue sells it on the name alone — no note list of its own — so the brief is Side Effect's pyramid, and the closeness votes below are the real test.

It is sold as an extrait — a high concentration, which usually means it sits closer to the skin for longer.

At $47 per 100ml it costs 90% less than Side Effect — the 4th cheapest of 10 twins we can price.

Some wearers dispute how close it gets — the match is the seller's claim, so read the votes before you buy.

Value10.0
Strength9.5
Evidence6.0

Reviewed on paper: from the notes and strength French Avenue publishes, the price per 100ml, and how firmly the match is claimed. How it really smells on skin is what the votes below are for.

What it's built to smell like

What it is chasing: saffron and cinnamon up top, rum and tobacco in the middle, sandalwood, Hedione and vanilla underneath — the shape of Initio Side Effect.

Top

  • saffron
  • cinnamon

Heart

  • rum
  • tobacco

Base

  • sandalwood
  • Hedione
  • vanilla
For the one who wants a hypnotic, intoxicating trail of boozy rum, sweet tobacco and warm spice that lingers seductively long after the room empties.

Some fans dispute how close this one gets — it is listed against the original by its seller.

How it ranks against the other twins

Of the 14 twins of Initio Side Effect we can price, After Effect is number 4 on price per 100ml.

  1. 01 Fragrance World Aftermath $27/100ml
  2. 02 Match Perfumes Side Effect $44/100ml
  3. 03 Lattafa Bade'e Al Oud Amethyst $45/100ml
  4. 04 French Avenue After Effect $47/100ml
  5. 05 Yom & Layl Shelby Effect $85/100ml
  6. 06 Perfume Parlour Second Reaction $89/100ml
  7. 07 HK Perfumes Act $89/100ml
  8. 08 Alexandria Fragrances Upside Down $110/100ml
  9. 09 Scentual Obsessions Aftermath $140/100ml
  10. 10 Oil Perfumery Side Effect $148/100ml
All 14 twins of Side Effect →

More from French Avenue

Every French Avenue fragrance →

The community

What people say about After Effect

Rating

—

How close to Side Effect

—

Would buy again

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Longevity

Projection

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    Questions

    What does French Avenue After Effect smell like?

    It is built to smell like Initio Side Effect — saffron and cinnamon up top, rum and tobacco in the heart, sandalwood, Hedione and vanilla in the base.

    Is French Avenue After Effect a dupe of Initio Side Effect?

    Yes — French Avenue sells it as its version of Initio Side Effect.

    How much cheaper is French Avenue After Effect than Initio Side Effect?

    90% less per 100ml: about $47 per 100ml against $467 for the original.

    Where can I buy French Avenue After Effect?

    It is in stock at $37.91 for 80ml — the link on this page goes straight to the shop.

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