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Private Label
A car interior on a hot day, then coriander. Jovoy Paris Private Label has a sense of occasion.
How it moves
It arrives on pink pepper and coriander — bright, immediate, gone before you have decided about it. By the half hour it has become patchouli, leather and cypriol. By evening it is labdanum, vetiver, musk and woods, and it is better for it.
What wearers say
4 out of 5 from 1,100 ratings.
Who made it
Jacques Flori composed it in 2013, for Jovoy Paris in France. A dry, leathery patchouli-and-labdanum composition created as the house's namesake scent and its longest-running bestseller.
The community
What people say about Private Label
Rating
—Longevity
Projection
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- Who made Jovoy Paris Private Label?
- It was composed by Jacques Flori, released in 2013 for Jovoy Paris.