FRAGDNA

Classics

The hundred-year-old perfumes still being copied

From 1889 to now: the classics that someone is still making a cheaper bottle of.

Shalimar SHALIMAR by GUERLAIN #275 ( revised formula)
Guerlain Shalimar Its closest-priced twin: The Dupe Spot SHALIMAR by GUERLAIN #275 ( revised formula) — $36 per 100ml

The oldest fragrance in our catalogue that still has a twin is Guerlain Jicky, from 1889. Someone is still making a cheaper bottle to smell like it, 137 years later. Good taste, it turns out, does not expire.

33

pre-1990 originals still copied

7

from before 1950

45

twins of Green Irish Tweed (1985)

The timeline

Every original from before 1990 with at least one twin today. Hover a dot.

1900192519501975

Each dot is a fragrance; the bigger it is, the more twins it has.

Still worn, still wanted

Why the old ones survive

A fragrance that is still sold, still worn and still copied after fifty or a hundred years has passed the hardest test there is. Fashions in smell change completely every couple of decades — and these outlasted all of them. They are also, often, the templates the newer launches are quietly built on. A twin of a classic is not just a cheaper bottle; it is a way to own a piece of the history of perfume.

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